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Position description for copywriter job in direct response advertising (04/12/2010)
(...) One might be an ad or sales letter sent through the mail selling a product that can be ordered by either phone or mail. Another is the literature received in monthly credit card statements selling merchandise. This is called “piggy-backing. (...)

Responsibilities and salaries of media planners working in advertising (04/12/2010)
(...) If the Media Planner recommends buying space in magazines, he or she must find the right type of publication and then decide which of the publications in that genre are potentially most effective. He or she must also decide on ad placement. This might include whether the ad should go on the inside front cover, inside back cover, outside back cover, or in the run of the publication. (...)

Advertising agency media buyer position description and earnings (04/12/2010)
(...) Advertising costs for a certain medium might seem cheap. However, if they don’t reach the right audience, they are valueless. Media Buyers must therefore check out all information thoroughly. (...)

Research assistant job description and possible salary (04/12/2010)
(...) The individual might be required to learn word processing programs as well as mathematical, statistical, and data-searching programs. Research Assistant duties Depending on the individual’s experience level, the assistant may help the research team develop surveys and questionnaires. The Research Assistant may do the legwork associated with formulating these type of tests. (...)

Assistant Art Directors must meet with clients to discuss commercials (04/12/2010)
(...) Ads must be effective or they won’t sell the product or service that the client is trying to push. If ads don’t work, the client may change advertising agencies in hopes of finding someone who can better express the company’s product or service. Client visits The Assistant Art Director often visits the client’s plant or place of business to gain an insight into what the client wants and how they want it shown to the public. (...)

Advertising agencies need talented commercial artists (04/12/2010)
(...) The two work hand in hand with the art director, who guides the artist on the ad concept. In some agencies the Commercial Artist is responsible just for illustrating the ad. In others he or she is responsible for creating the layout of the ad. (...)

Computer graphic artist jobs at top advertising agencies (04/12/2010)
(...) Making headlines for advertisements with the use of a computer may take only seconds. The individual need only type in the words. The Computer Graphic Artist may also be responsible for designing new or special fonts with the computer to meet the needs of a specific advertisement. (...)

What to expect from a Lettering Artist job in advertising (04/12/2010)
(...) The artist may try a number of different styles to see which looks best in the proposed ad. The Lettering Artist may also work with press-on type, which comes in sheets and is pressed onto lettering paper. This process must be handled with a great deal of care, since spacing and accuracy is extremely important in the finished product. (...)

Advertisig jobs pasteup artist position description (04/12/2010)
(...) He or she must be comfortable with measurements and the use of cutting knives. The individual will also be expected to mount drawings, advertisements, and storyboards. He or she learns how to properly size drawings and to perform the mounting procedures used in the studio. (...)

Broadcast Production Coordinator position description and annual earnings (04/12/2010)
(...) In certain agencies that do not have a casting director the Broadcast Production Coordinator may also be responsible for selecting actors, actresses, and announcers for commercials. The creative director may, for example, indicate that he or she is looking for a women with the “girl-next-door look” for an advertisement. The Broadcast Production Coordinator may hold auditions, put ads in papers or the trades, or call casting companies to find the perfect actress. (...)

Print advertisements traffic coordinator job description and duties (04/12/2010)
(...) This is done in order to keep track of the project. The Traffic Coordinator is responsible for knowing approximately how long the ad will take to complete. He or she is then required to follow the project from step to step to make sure that it is on schedule. (...)

Advertising assistant job requirements and salary possibilities (04/12/2010)
(...) While the job may sound like that of a glorified secretary, it must be remembered that the reason most people become Advertising Assistants is to break into the advertising business. Responsibilities & Duties Duties are diversified, depending on the department in which the individual is working. For example, duties for an Advertising Assistant working in the account services department with account executives could entail any number of responsibilities. (...)

Coordinator of consumer affairs position description for job seekers (03/28/2010)
(...) The individual sees to it that state and federal regulations as they apply to company products and services are adhered to. The Coordinator of Consumer Affairs is responsible for training customer relations representatives. The individual may hold one-on-one training sessions for each new employee or may hold group sessions at periodic intervals. (...)

Position description for customer relations representative (03/28/2010)
(...) The individual will probably use the company’s products in order to become totally familiar with them. The Customer Relations Representative answers phone calls made by consumers. The consumer may call the company for a number of different reasons. (...)

Employee relations coordinators earn decent salaries (03/28/2010)
(...) The individual has frequent meetings with the personnel director and top management during which they will discuss both new policies and changes in existing policies. During these sessions the coordinator also finds out if there are any messages or information that should be communicated to employees. This information can encompass anything from major policy changes, such as reductions in employees’ pay or fringe benefit changes, to something relatively trivial, such as the date of a company baseball game or the prizes for the company’s bowling league. (...)

How to get hired as a trade show representative (03/28/2010)
(...) The Trade Show Representative may oversee the actual booth shipment as well as all of the equipment needed to run the booth. This might include booth displays, audiovisuals, signs, giveaways, promotional material, literature, and the product itself. The Trade Show Representative may also work with unions in the various venues where the shows are located. (...)

Malls look for shopping center advertising managers (03/28/2010)
(...) If it comes in too high, the individual must make adjustments. The advertising manager must also develop ad campaigns for the entire year. These campaigns sometimes include advertising for individual holidays, promotions, special events, and sales programs. (...)

Art Directors working in retail stores may work in different job situations (03/28/2010)
(...) The advertising art director may also be in charge of choosing which media to advertise in. In larger retail situations the Art Director may supervise a staff of artists, layout and mechanical people, and copywriters or may work with outside or freelance people. He or she is still usually responsible for coming up with the advertising concepts and designing the ads. (...)

Corporation Promotion Coordinator job description and duties (03/23/2010)
(...) The Promotion Coordinator is also required to develop point-of-purchase programs. These are the promotions generally used in stores. They usually have some type of display set up in the same location as the company product. (...)

Brand manager job description and range of salaries (03/22/2010)
(...) Part of the Brand Manager's job is to develop budgets for his or her department. In doing so, the individual determines how best to spend the monies allocated in order to increase sales. Should more monies go toward research? What about advertising? How about changing the packaging? The decisions of the Brand Manager can affect the bottom line of the brand. (...)

How much does an Assistant Advertising Manager earn (03/22/2010)
(...) For example, the individual may work for a corporation that produces women's cosmetics, men's hair products, and a line of vitamins. The Assistant Advertising Manager may just be responsible for developing the advertising program for the women's cosmetic line. If the corporation is not very large or the company does not have its own researchers, the Assistant Advertising Manager may be expected to do research. (...)

Corporations hire Assistant Art Directors and pay very well (03/22/2010)
(...) If the company is larger, the Assistant Art Director may recommend or review the suggestions of the other artists working in the department. The Assistant Art Director may sketch or draw art and graphics to be used in advertisements, or he or she may just offer suggestions to the artists to render or produce. The Assistant Art Director is often at a “shoot” when a photographer is taking a picture for an advertisement. (...)

Marketing assistant job description and how much you can make (03/22/2010)
(...) He or she is expected to help plan and organize projects and become involved in promotions and presentations. The Marketing Assistant works closely with the marketing director on a variety of projects, providing clerical and other types of support. He or she may be required to type letters, reports, proposals, and memos. (...)

Weather and business in India (12/27/2009)
(...) Toward the end of June the monsoon brings relief from the heat, but its spectacular rains flood the roads and bring transportation to a standstill. The most benign weather runs from September to April, when temperatures and humidity levels plunge to those of a European or American spring or summer. India's Hindu majority is sharply divided into "castes" or classes, which in theory prescribe the social and career prospects open to a person. (...)

Good opportunities for large companies (12/27/2009)
(...) India is an underdeveloped steel market with great potential: the Indian Ministry of Steel envisages a demand of 90 million tons by 2020. There are opportunities for companies to build steelworks, as POSCO is doing in Orissa, or to contribute to their construction. If your company is involved in engineering, there are opportunities within the mechanical, metallurgical, industrial, electrical, and civil fields. (...)

Innovators invest in research and development (12/27/2009)
(...) " Organizations from some countries have taken the decision to insure against the prospect of a world dominated by a hi-tech India, by creating "partnership" agreements to develop new innovations and products with partners in India. For example, in 2008, academics from Indian and British universities joined forces with leading engineering and IT firms to develop new wireless networks and laptops, with the aim of bringing affordable technology to India's rural poor. Projects include a US$50 laptop that runs on negligible electricity: this has the potential to transform the use of technology by organizations as diverse as village councils and national stock exchanges. (...)

Relationships and trust consolidate businesses (12/27/2009)
(...) Focus instead on the growing number of positives. Ask about India's impressive Space Program, its pioneering role in IT innovation, its global takeovers, or its cricket team. Corruption is so widespread in India that the country is often described as "institutionally corrupt. (...)

Banks meet international standards (12/27/2009)
(...) This can make it easier to set up your Indian operation, and borrowing can be secured in India as part of a global limit-for example a global borrowing limit of US$1 billion may have US$100 million earmarked for draw-down in India. Your bank will make all the necessary arrangements for transferring money. There are limits on personal transfers, but none on transferring money from India for acquisitions overseas. (...)

Good areas for doing business (12/27/2009)
(...) SEZs were introduced in 2000 to boost exports. These zones enjoy the same high quality of working and living spaces as business parks, but they are deemed "foreign territory" by the government to enable them to function almost autonomously. Businesses based within SEZs operate under fewer regulations and have to deal with less bureaucracy than those elsewhere- compliance procedures are simplified and rely largely on self-certification. (...)

Company registration is a complex process (12/27/2009)
(...) Skilled engineers and IT professionals may command up to 75 percent of the salary in the US. India has an independent judiciary and well defined contract law, which has been strengthened by case law. But its judges preside over a failing justice system, beset by corruption and rendered immobile under the weight of huge backlogs. (...)

Business in a country full of contrasts (12/26/2009)
(...) Since then, and especially since 1991, when India began relaxing state control of industry and opening the country to foreign investors, its consumer market has grown exponentially. While the story of the last 20 years has been about India's integration into global supply chains, its new story is about huge domestic consumption and intra-regional Asian trade- particularly with China. This is a market that businesses cannot afford to ignore. (...)