The Pasteup Artist working in the art department of an agency works in the studio, or bullpen, as it is often called. The individual in this position starts at the bottom of the career ladder. The Pasteup Artist does most of the grunt work the others are too busy to do. The position can be compared to that of a secretary working in an office. The difference is, however, that instead of typing and filing the individual performs tasks useful to the art department of the agency. The individual may work with mechanical artists, lettering artists, sketch artists, and art directors. Depending on the structure and size of the art department, he or she may work for just one person or may perform functions for everyone in the department.
He or she is responsible for pasting up art that other people in the department have put together. The Pasteup Artist cuts poster board mats for the various artwork pieces produced in the department. He or she must be comfortable with measurements and the use of cutting knives. The individual will also be expected to mount drawings, advertisements, and storyboards. He or she learns how to properly size drawings and to perform the mounting procedures used in the studio.
At this stage of his or her career the Pasteup Artist is not required to use any creative skills. Everything that has to be done will be explained in detail. All the individual has to do is follow instructions. It is important that the Pasteup Artist be able to work neatly, accurately, and quickly. In a large agency, the art department is a busy place. Work must be done when it is assigned and without mistakes. Another function of the Pasteup Artist is to copy and collate booklets, pamphlets, and leaflets that the art department has designed. The individual must make sure that the pages are all in the right order and that the number of copies is correct.
The Pasteup Artist may also function as a gofer. As he or she is the low person on the totem pole, the individual is often asked to bring finished artwork to other departments or to get preliminary sketches and idea sheets from others. The Pasteup Artist may do errands, make coffee, and even be asked to type a short memo. They may perform basic computer functions such as scanning and saving images or printing proofs. Depending on the size and structure of the department, the Pasteup Artist may be responsible to either the assistant art director or the art director. While working hours are fairly normal in this position, the individual may be asked to stay late on occasion to help finish up a project or to meet an important deadline.
Salaries for this position are very low. Annual earnings for Pasteup Artists can range from $20,000 to $26,000. In many agencies individuals start just above the minimum hourly wage. Salaries may be slightly higher in larger cities where the cost of living is greater. As individuals gain more experience earnings may go up.
1. Locate an agency internship or training program. This is a good way to get your foot in the door. Do a little extra, learn as much as you can, and you will have a job.
2. Join trade associations where you can meet other people in the field and make contacts.
3. Find appropriate courses and seminars. By attending these you can make important contacts and learn something new.
4. Send your résumé and a cover letter to the art directors of larger agencies expressing your interest in a job.
5. Positions may be located in the classified sections of newspapers under the headings “Advertising” or “Artist.”
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Note: This article was sent to us by: Freddie Humphrey at 04122010
1. Good opportunities for large companies
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